Leads

Keep track of everyone who isn’t a donor yet.

Capture people from signups, imports, and your team, keep their consent, and see when they give for the first time.

Every way people raise a hand.

Leads come in from signups, imports, the API, or your team, with just an email or a mobile number.

  • Signup, import, API, and manual sources
  • An email or mobile number is enough
  • Marketing consent kept on every lead

Reach them before they give.

Add leads to lists, follow up with tasks, and see how many you can reach.

  • Lists and subscriptions
  • Tasks for follow-up
  • Reachable and new-lead counts

Know when a lead becomes a donor.

When a lead gives, they are marked converted, so you can track conversions over time.

  • Converted status on their first gift
  • Take a payment from the lead’s record
  • Conversion counts by period

See Leads in action.

Book a demo and we'll walk through the whole platform on your data.